Order-to-cash for distributors

Turn WhatsApp orders into paid invoices.

Your customers order on WhatsApp. Wasrio turns each message into an invoice with a payment link and chases what you're owed.

Built for distributors across the Gulf, Africa, and wherever WhatsApp runs the order book.

Or see your numbers first, free2 minutes. No signup.
  • Your business on its own server
  • No per-seat fees
  • Live since early 2026
  • WhatsApp-native

Built for distributors who run on WhatsApp

Chemicals & coatings
Building materials
FMCG & consumer goods
Industrial supplies
Agricultural inputs
General distribution

Does this sound like your business?

Distributors across industries face the same challenges: orders arriving on WhatsApp that need manual retyping into invoices, payments slipping through the cracks, and hours spent chasing what customers owe. Wasrio was built to handle exactly these problems.

Orders come in on WhatsApp all day, and turning each one into an invoice is on you.

Invoices slip, and some never go out.

You're owed money across a dozen accounts, with no live view of what is overdue.

How does Wasrio turn orders into invoices?

This is WhatsApp order-to-cash automation for distributors. From the order message to the paid invoice.

1

Your customer orders, their way

They type it on WhatsApp, pick from a simple order form, or tap to repeat their last order. No new app to learn.

2

Wasrio prices and invoices

Typed, picked from the form, or a repeat, Wasrio turns it into a priced order and sends the invoice with a Pay now button in seconds.

3

Wasrio chases what you're owed

It shows you what is overdue and by how long, and runs the follow-up automatically. Every invoice and reminder carries a Pay now button, so your customer can pay from the same WhatsApp conversation.

Wasrio reads the orders and does the chasing for you. The money is always exact and rule-based, never a guess.

See the full walkthrough

Or see your numbers first, free2 minutes. No signup.

Get paid without doing the follow-up yourself.

See who owes you what

Every balance and how far it has aged, in one live view.

Nothing slips

Every order becomes an invoice. Every overdue account gets chased on schedule.

Get paid sooner

Every invoice and every follow-up reminder carries a Pay now button. Your customer taps it, pays by card, and the balance clears automatically.

Live in production.

"It's such a relief not needing to do invoicing late into the night."

Cathy G. - Cleaning Chemical Distributor, South Africa

"We do deliveries to different regions on a weekly basis, and the Wasrio team made sure our communication to customers was according to that."

Chemical Distributor, South Africa

Up to 7 hours saved

on busy days. A usual busy day is now less than 2 hours of operational work.

Zero manual invoicing

Manual invoicing, delivery manifests, and preparation instructions stopped completely.

Since early 2026

Live in production with real distributor operations.

How do you get started with Wasrio?

  1. 1

    Fill in a short intake form

    We use it to set up your products, pricing, and customers.

  2. 2

    Send us your customer list and catalogue

    In whatever shape you have it: a photo of a handwritten list, a spreadsheet, even a WhatsApp message.

  3. 3

    We do the cleanup

    Your first orders can run through it within a week.

You do not need to be technical. Everything runs on the WhatsApp number your customers already use. No app to install.

Wasrio is not for everyone.

  • Online retail, e-commerce, or Shopify stores
  • One-time purchase businesses
  • Businesses with fewer than 10 repeat-order customers

Wasrio is for distributors with at least 20 accounts who take orders on WhatsApp and need the full cycle handled automatically: order, invoice, payment, follow-up.

Built for real distribution business.

Your customers place their own orders on WhatsApp, and the invoicing and follow-up run themselves. No per-seat fees.

Wasrio was built by Will Barnardt after fifteen years of running revenue operations and running a distribution business drowning in WhatsApp chaos. The same rules that run a real distribution business are built into it. You get them from day one.

See how it works with your products

Common questions

Can it really read a messy WhatsApp order?

Yes. Wasrio reads free-text WhatsApp messages in Arabic, English, or a mix of both and turns them into priced orders with correct line items. Your customers type "the usual," "3 drums of the degreaser," or a shorthand list mixing languages, and Wasrio matches each item against your catalogue. With over 2 billion monthly active users globally (Meta, 2024), WhatsApp is where most distributor orders arrive, and they arrive messy. Wasrio handles abbreviations, product nicknames, mixed-language messages, and quantity shorthand because it was built specifically for how distributors actually receive orders. The pricing is always exact and rule-based, calculated from your catalogue rates for that specific customer. If Wasrio is unsure about a product match, it asks the customer to confirm before anything is priced or invoiced.

How much does it cost?

Wasrio runs on a managed monthly plan with published pricing. There are no upfront costs, no per-user fees, and no hidden charges. Compare that to per-seat software that charges more every time you add a team member. Wasrio does not penalise growth because the system is customer-initiated: your customers send the order on WhatsApp, and Wasrio handles the rest. The pricing page shows exact monthly figures in your currency. Before you commit, the payback is modelled on your own numbers and shown as a range, not a promise. Wasrio includes onboarding, data cleanup, and ongoing support in the plan, so you are not paying for setup separately or licensing add-ons later. Most distribution software locks you into annual contracts or charges implementation fees that cost more than the first year of service.

How long does setup take?

Most distributors have their first real orders running through Wasrio within a week. You fill in a short intake form, send your customer list and product catalogue in whatever format you have, and the Wasrio team handles the data cleanup, pricing configuration, and WhatsApp Business API setup. The main factors that affect the timeline are how quickly your data arrives and how fast Meta approves the WhatsApp message templates, which typically takes one to three business days. You do not need an IT team or a dedicated project manager. During onboarding, Wasrio configures customer-specific pricing, sets up delivery routes, and tests the system with sample orders from your actual catalogue before going live.

Do I need to be technical?

No. Wasrio was built for distributor owner-operators, not for businesses with IT departments. Your customers keep ordering on the same WhatsApp number they already use, exactly as they do now. They can type their order in their own words, pick from a simple order form, or tap to repeat their last order. Nothing new to install or learn on their side. On your side, Wasrio provides a dashboard where you see all orders, invoices, balances, and delivery schedules. You also get a daily WhatsApp summary of the day's activity. The entire setup is handled by the Wasrio team during onboarding. You provide your customer list and catalogue, and Wasrio does the configuration, data cleanup, and testing.

Who is behind Wasrio?

Wasrio was founded by Will Barnardt and is a product of BTR Consult LLC, which Will owns and operates. He spent fifteen years running revenue operations across enterprise sales teams spanning multiple countries and industries. That experience went directly into building Wasrio to solve real distribution problems, not to assemble features from a checklist. Wasrio is not venture-funded software looking for the next pivot. It is a system built by someone who has lived the operational side of business and understands what distributors actually need day to day. Every Wasrio customer runs on a dedicated environment. No other business shares your data, your orders, or your server. Your data is always exportable and always yours.

Is anyone using it now?

Yes. Wasrio has been running live in production since early 2026, handling real orders, invoices, and payment follow-ups for distributors. The system was not built as a demo or a prototype. It was built inside a working distribution business, processing real orders from real customers who send messages on WhatsApp every day. The order-to-cash cycle, from WhatsApp message to priced invoice to payment collected, runs end to end without manual retyping. Wasrio is currently operating in South Africa, with the UAE as an active market. The system handles orders in English and Arabic, with customer-specific pricing, VAT-compliant invoicing, and automated payment follow-up.

See exactly who owes you what, and get paid without doing the follow-up yourself.

Book a 15-minute look